Crossing the Blues

Friday, December 3, 2010

Facing Closure Over Permit Problem, Madonna's Gym Finally Gets Green Light

Madonna's new fitness club is officially in business after authorities in Mexico City approved operation permits on Wednesday, December 1. The pop superstar's Hard Candy Fitness compound was inaugurated on Monday, November 29 but faced closure after it emerged that bosses had failed to obtain the required documents.

But two days after the luxury workout space was launched, executives were finally given permission to open to the public, according to Demetrio Sodi, the chief of the Miguel Hidalgo municipality where the gym is located.

He says, "It was authorised during the day (Wednesday). People usually check they have all the permits before inaugurating something." Madonna's Mexican venture is the first step in her plans to take the Hard Candy Fitness brand global - she hopes to open fitness centers in Argentina, Russia, Brazil and throughout Europe and Asia.